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San Francisco Real Estate

San Francisco Real Estate – To Build, Build, Build?

Just building in San Francisco is not the answer

Too much demand for San Francisco real estate drives up the prices

San Francisco’s high housing cost is a tough problem: too many people want to live here.

However, to just build and build and not create a supportive infrastructure just won’t work.

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The Most Diverse Crop of Real Estate Agents San Francisco’s Ever Seen

Real estate business is favorable for millennials

The number of minorities who have enrolled in real estate courses has skyrocketed

I began teaching real estate classes in San Francisco in 2009.

Since then the economic climate has changed in the Bay Area.  It has gone from a market reeling from the meteoric impact of the Great Recession of 2007 to 2009 to the one of the greatest real estate booms in American History. 

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Real Estate: Codependency is a NO NO

Be empathetic with real estate buyers and sellers

Realtors would do well to practice empathy rather than sympathy when working with real estate clients

Real estate sales is an art where–and those in the industry can well attest–the success and failure of a particular project is frequently separated by a razor’s edge.

Issues so small that they go unnoticed or are deemed inconsequential can fester resentment between inexperienced Realtors and their real estate clients, causing deals to fall through. But if you keep a close eye on what seem to be minor details, you can use them to your advantage, and can bring even the rockiest situation to a fruitful conclusion.

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Real Estate: The Role Of Optimists In The Pre-Emptive Bid Process

Real estate sellers and real estate buyers go crazy in San Francisco real estate market

Real estate gets crazy when not enough inventory on the market

When the real estate market is hot, with an overflow of buyers chasing a small number of select properties, prices can sometimes enter the realm of insanity.  

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Real Estate Greed Is Like the Drama and Intrigue during Henry VIII

Paula Pagano Realtor

Make sure real estate contracts are signed

San Francisco real estate is expensive and when a lot of money is involved real estate clients can get greedy.

Never mind that I helped a couple for five months prepare their house for sale! As a real estate expert with well-earned contact referrals, I came up with a great solution to re-design their entrance so Real Estate Buyers would enter on the main level and not the bedroom level which these clients were doing. 

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Real Estate and Giving Back to the Community

American Heart Association Award

Winning an award for the most real estate donors for the American Heart Association

As a successful Realtor who cares about the quality of life and loves San Francisco, I have given time and money to many worthwhile causes which are important to me.

In 1994 to celebrate McGuire’s Real Estate 75th Anniversary I chaired an Art Show at the Spectrum Gallery for the National Lymphedema Network which helps the survivors of breast cancer. The featured artists were Matuschka, Annette Porter and Amelia Davis. Little did I know then that my beloved sister in law would die of the disease a few short years later. At least I had the comfort of knowing I had done something good in her memory.

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The Best Real Estate Agent For You

A good Realtor is able to find the right property for their client

Lots of different types of real estate agents out there

Real estate agents come in all different shapes and sizes, strengths and specialties.

Finding the right property for a real estate client can be a time consuming complicated process especially in a competitive real estate market like San Francisco when big money is involved.

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When bad things happen in a real estate transaction Part 4

Real estate clients are not always loyal

Reflecting on the best real estate scenario for real estate clients

I recalled another San Francisco real estate transaction when my real estate client was not so loyal and how I handled it.

Would the outcome with Lucy and Jim, my Real Estate Sellers, be the same or would it be different? (See previous Real Estate Blog).

REAL LIFE STORY (Names have been changed)

I had nurtured a relationship with an out-of-town real estate developer for five years. That is how long it took him to develop this spectacular 4 level property. I loved the property atop of Nob Hill—not everyone’s taste for sure, but it appealed to the Italian artistic part of me. (And the fact that my Dad was an architect). I asked Shirley, the top agent in our office, to share the real estate listing with me, because I felt it would give me a better chance to represent this extraordinary property in the highly competitive San Francisco real estate market. Unfortunately, Frank decided to go with another team which promised him a million more. I was disappointed, of course, because I really felt I was the right agent to sell his specialized house, but I let go and let the Universe do its thing.

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When bad things happen in a real estate transaction Part 2

Real estate buyers and sellers do not understand all the details of a real estate transaction

How to remain calm when real estate clients are not loyal

San Francisco Real Estate involves a lot of money which can cause real estate clients to react in unpredictable ways.

REAL LIFE STORY (Names have been changed)

Lucy approached me a few years ago in Yoga Class asking for some real estate advice. She had just bought a house which she and her husband, who was a contractor, were going to develop. She wanted to know if I felt she got a good deal. The house was on the border of Noe Valley, was on a double lot and had a spectacular unobstructed view. It was one-of-a-kind San Francisco property and I told her so. It was a bit of a stretch for them to buy, but they had a lot of equity in their current home which they would sell as soon as this project was done. After that initial conversation Lucy and I started conversing a lot after class and became close. She would periodically update me on the progress of her development project and whenever I could help with real estate advice I gave it freely.

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When A Real Estate Client Wants To Make A Change

 

Real Estate staging is important

Real Estate Clients change their minds

Changes happen in San Francisco Real Estate, especially when there is so much hype on how great the real estate market is.

Was I disappointed when “Reginald” Bratt, my Real Estate Seller, called me and told me that he wanted to make a few changes on our signed real estate listing agreement?  Yes and no. (Please see previous blog dated March 4 2015).

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