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Tagged ‘Real Estate Sellers‘

Excelling As A Real Estate Salesperson

Real Estate is challenging yet inspiring

Real Estate is a good platform to develop new skills

I don’t want to just maintain as a real estate agent, I want to reach new heights –

like JONATHAN LIVING SEAGULL – a popular book by Richard Bach.

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Use Real Estate Technology But Don’t Let It Be The Boss

Technology can help real estate marketing success

Technology can help real estate buyers and real estate sellers but make sure you use real estate agents’ advice

Real estate agents are mesmerized by the possibilities of social media and the potential real estate success it can bring.

But is technology in real estate more than it is cracked up to be? Yes and No.

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Want More Real Estate Success? Physical Exercise Works Wonders

Exercise also important for Real Estate Agents

Healthy Mind-Body important for Real Estate Buyers and Real Estate Sellers

Real estate is a stressful profession as well as a stressful life transition.

Whether you are a Real Estate Buyer, Real Estate Seller or Real Estate Agent we all need to be reminded how important it is to have a healthy Mind-Body.

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When bad things happen in a real estate transaction Part 4

Real estate clients are not always loyal

Reflecting on the best real estate scenario for real estate clients

I recalled another San Francisco real estate transaction when my real estate client was not so loyal and how I handled it.

Would the outcome with Lucy and Jim, my Real Estate Sellers, be the same or would it be different? (See previous Real Estate Blog).

REAL LIFE STORY (Names have been changed)

I had nurtured a relationship with an out-of-town real estate developer for five years. That is how long it took him to develop this spectacular 4 level property. I loved the property atop of Nob Hill—not everyone’s taste for sure, but it appealed to the Italian artistic part of me. (And the fact that my Dad was an architect). I asked Shirley, the top agent in our office, to share the real estate listing with me, because I felt it would give me a better chance to represent this extraordinary property in the highly competitive San Francisco real estate market. Unfortunately, Frank decided to go with another team which promised him a million more. I was disappointed, of course, because I really felt I was the right agent to sell his specialized house, but I let go and let the Universe do its thing.

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When bad things happen in a real estate transaction Part 3

The unexpected can happen in real estate
San Francisco real estate involves a lot of money so do not rely on a real estate clients’ verbal promise

The following real estate scenario is a continuation of last week’s real estate blog so if you want the background story, please go back and read the April 7 2015 Blog.

I got the call from my real estate clients ten days later after they told me that a prospective buyer, had contacted them directly. This Real Estate Buyer had brought in their own real estate agent who showed them the house. The house, which I had worked on for five months, changing it from a tired pumpkin into a shining castle to make it ready to go on the real estate market.

“You still want me to represent you then, right?” I asked, dumbfounded by this new information. “The buyer is being represented by a real estate agent and you should be too, of course.” I added.

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When A Real Estate Client Wants To Make A Change

 

Real Estate staging is important

Real Estate Clients change their minds

Changes happen in San Francisco Real Estate, especially when there is so much hype on how great the real estate market is.

Was I disappointed when “Reginald” Bratt, my Real Estate Seller, called me and told me that he wanted to make a few changes on our signed real estate listing agreement?  Yes and no. (Please see previous blog dated March 4 2015).

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San Francsico Real Estate Can Yield High Prices

Be realistic about pricing real estate

Getting ready for those sophisticated San Francisco Buyers

Want to Get The Big Bucks in Real Estate? STAGE

Real Estate Buyers in San Francisco are sophisticated and most have champagne taste. They want to impress. Their homes are a reflection of them. This is important for Real Estate Sellers to know.

So when I got a call from a man who said he wanted to get the highest price possible for a home in the southern part of San Francisco. He was a referral from a client of mine who worked at Oracle who had bought a house from me three years before. Like many Real Estate Sellers, “Reginald” Bratt, (his last name has not been changed!) had an inflated idea of what his property was worth. He knew a house around the corner had sold for $850,000; however that house had been remodeled, had an apartment in the basement, the yard had been landscaped and it was on a much preferred street.

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Real Estate Buyers And The Internet

Visual Vital for Real Estate Selling

Thumbs Up For Real Estate Internet Marketing

“California Real Estate Buyers Now Find Real Estate Listings And Their Real Estate Agent Through The Internet”

So says CAR, the California Association of Realtors. This is most likely due to the prevalence of smart phones with cameras. While it may seem like a good thing to post our smart phone photos of our real estate listings all over the internet, the quality of the property photo often suffer. No matter how high-quality a smart phone camera is, it will not measure up to a professional-grade camera. Also, my fellow real estate agents and I are not professional photographers, so we do not possess the skills needed to stage photos in the best way possible.

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Real Estate Listings: Let Photos Take Center Stage

Real Estate Seller

San Francisco real estate listings: realize the visual is most important

San Francisco Real Estate Listings: Realize The Visual Is Most Important

But that is probably true all over the country. We live in a very visual culture. Ever since we were children reading picture books, our eye has been trained to focus on the graphic and the colorful. Why, then, are there so many subpar photographs in real estate listings nowadays?

Recently, I was working with a Real Estate Seller who wanted to list his San Francisco condo. It was a classic 1920s flat with beautiful crown molding and brand new remodeled kitchen and bathrooms. This seller was very strong-willed though and, unfortunately, ill-informed. He insisted on not spending a little bit extra to have his property “staged.” (more…)